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No News Equals No Leads

When it comes to writing a press release, you need to grab the readers’ attention so they will keep reading and receive your message.

How to Beat a Creative Block

It happens to everyone – that dreaded mental shutdown. You go to write, draw, design or build and suddenly your brain has decided to betray you by filling itself with cotton balls. Thanks, brain.

Photography: A Journey

If you have an interest in photography, no matter what your subject or camera, you need to learn the basics before you can use your heart and personality to create great images.

Lessons Agriculture Can Learn from Ringling Bros.

146 years. Imagine being in business for more than a century, and then the tent folds. Nostalgia was in full force last week as we heard about the closing of the Ringling Brothers Circus. Bedlam Farm put it best: “It’s more than a job. It is all they’ve known. These people did not only hear, ‘you’ve lost your job’ tonight. They also heard, ‘you’ve lost your home.’”

Conquering Your Marketing Fears

Fear really comes down to the unknown. Don’t let the “what ifs” keep your business from becoming the best it can be.

Is Traditional Media Still Alive?

Is Traditional Media Still Alive? As you sit at your computer and listen to the sound of Facebook pings and email dings, you’re probably thinking, “No, traditional media has been

Your Employees Are Your Marketers

Your Employees Are Your Marketers Quick! Name the most powerful asset of your company. Hopefully, you said your employees. If that’s not the first asset that comes to mind, here’s

Email Marketing: Super Annoying, Super Necessary

Another email, another eye roll. Do our phones ever stop dinging? When email first made its big debut back in the 90s, it was exhilarating to hear that sweet tone along with “you’ve got mail!” from AOL. Now, you probably hate email; it’s just another chore, another thing to try and keep up with. But, email can be beneficial too, whether it’s a daily e-newsletter to catch us up on world news or a flash sale from our favorite company. We may say we hate email, but it’s absolutely necessary – for customers and for marketers.

How a Content Calendar Will Save Your Life

Okay, maybe the title of this blog is a bit of an exaggeration. If we really think about it, we could probably make a connection between content calendars decreasing stress, which leads to less heart problems; therefore, content calendars can, in fact, save your life. But, we aren’t here to talk about your health. While a content calendar may not directly save your life, it will save you a lot of time, stress and energy.

11 Public Relations Tactics We Can Learn from the Presidential Debate

  Wednesday night, the Republican candidates faced off in their second round of debates. During the three-hour showdown, we learned quite a bit about the candidates of the Republican Party,

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